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Coolest Kid In Africa Achieves Unprecedented Success!

Nearly a year since the release of his second studio album, Strings and Bling, NASTY C has proven why he is the Coolest Kid in Africa; achieving immense success and raising the bar as a frontrunner in the African music industry.

The 17-track album released on 6 July 2018 is Nasty C’s second studio album conceptually divided into the ‘Bling’ which represents the flashy, self-assured side contrasted against the inward-looking and

sincere ‘Strings’. Acknowledged as the Best Hip Hop album at the South Africa Music Awards 2019, the young Durban rapper has broken boundaries and set his eyes on global domination.

The project broke many records with each single connecting the overarching tale of the album and resonating with audiences in different ways, evident from the numbers.

STRINGS AND BLING ALBUM SALES

  • 60 MILLION TOTAL STREAMS
  • 46 MILLION AUDIO STREAMS
  • 14 MILLION VIDEO STREAMS

Making Strings and Bling DOUBLE PLATINUM with sales in excess of 46 THOUSAND FIVE HUNDRED units!

Further to the above, UMG Africa presented Nasty C with a plaque for EACH one of the album’s SEVENTEEN singles, all certified! A rare feat in Africa’s music ecosystem.

  • TWO 3x Platinum singles, KING and SMA
  • THREE 1x Platinum singles JUNGLE, STRINGS AND BLING, GRAVY
  • TWELVE Gold singles Legendary, Blisters, Everything, Casanova,My Baby,Mrs Me, Another One Down, Givenchy, No Respect, Jiggy Jigga, U Played Yourself, Do U Digg

In August Nasty C will be launching the second-leg of the IVYSON TOUR in the following cities: Johannesburg,Durban, Cape Town, Bloemfontein, Vaal and Zimbabwe

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